Gansu Mogao Industrial Development Co., Ltd. is the industrialization of agriculture leading to the development of efficient agriculture as the leading characteristic of modern agricultural enterprises, is a key national agricultural industrialization leading enterprises, public hundred companies and industrial enterprises in Gansu. Founded in December 29, 1999, registered capital: 321.12 million yuan, the legal representative: Zhao Guozhu, registration: Lanzhou High-tech Industrial Development Zone at the park. The main products of "Mo High" series of wine, beer, malt, licorice products and alfalfa products. Company consists of six branches and three subsidiaries, currently employs 1544 people. Currently, the company's total assets of 1.1 billion, net assets of 10 million. Company malt production capacity of 170,000 tons, ranking the country first three, Gansu maximum; wine, 2.5 million tons, ranked five in Gansu's largest; licorice pieces 1 billion, ranked first in the country. Production technology and equipment to achieve modernization, industrialization of agriculture in Gansu Province to become the highest degree, the best level of equipment, technology and development capabilities most comprehensive agricultural development entity. June 30, 2008, Moga has successfully re-issuing 40 million shares A-share financing of $ 400 million into Moga another milestone in the history.
Moga wine production base is located in the birthplace of Chinese wine - Wuwei, Gansu, here is our best wine grape growing areas, one of the first bottle in 1985 "Mo High" dry red wine was born. After 20 years of development, has built acres of wine grape planting base and an annual output of 25,000 tons of production capacity of dry wine with red wine, dry white, the solution Bai Na, sweet wine, specialty wine, ice wine, brandy seven series more than 130 varieties, is truly manor wine producers. Wine industry in the country's first "4S +5 P" concept, 4S (4Superior) that is the best base, the best varieties, the best technology, the most rigorous assurance system, 5P (5Pencent) that produced 100%Grape estate owned Moga , 100%grape juice wine winery in Moga, 100%filling wine winery in Moga, 100%free of pesticide residues, 100%green, firmly positioned in the high-end wine market. 1999 Moga brewed out China's first bottle of wine and ice wine Pinot Noir, 2005, the company uses technology Rafi, produced a higher gold process leading jazz pinot noir red wine, is known as "China Rafi . " October 14, 2002, Nobel laureate praise famous physicist Dr. Li Zhengdao inscription: "Moga, Moga is the highest the highest? Is to avoid further high." Moga 2007 gold Jazz is classified as special state organ procurement logistics for high-end wines, the only, in September 2008, at the Second Yantai International Wine Competition in quality, Moga Pinot Noir won a gold medal, Moga winery wine won the silver. In November 2008, "Moga Pinot Noir," with its noble quality dry red won the 2008 Festival the only third world famous red wine strains of the "golden oak" award. April 2009 Mo won the China famous brand of high wines, wine high in September Mo won the "Top Ten Most Valuable Chinese wine brands", "China's top five wine brands", "Gansu Province, the only representative of the brand" title, indicating Mo not only high quality wines to win market acceptance, and laid a high Mo shares the important position in the wine industry, also marks the high Mo wine brand influence leapt to a new level. "Mo High" on behalf of China's high-end wine, "Mo High" has become well-known brands.
2008 year 3 6, in Lanzhou Economic and Technological Development Zone started construction Moga International Winery project is to accelerate the company stronger and bigger wine industry, targeting the country "top three" and make a major decision. Goal is to build a world-class, top of the domestic R & D, production, tour, tourism, high technology and the recycling economy as one of the Moga international wineries. Introduction of international advanced technology and equipment to build 15,000 tons of wine production, the main gold producing countries wine jazz, wine wine, Pinot Noir and other high-end red and X0; built the world's largest and most comprehensive wine and Chinese wine culture museum cultural center, spread wine culture; using traditional craft Mogao Grottoes in Dunhuang Mogao Grottoes in Dunhuang murals painted reproduction technology, to create a unique world, Asia's largest area of 13,840 square meters of underground cellar wine culture and wine industry in the country's original "property style wine cellar, butler-style service "management model.
the next few years, Moga company will be "three super-three of a transformation," the guiding ideology, the "three excesses" that is super profitable, core business large incomes, fast growth, "three" marketing system that is flat, fine management system, system of profit mechanism, "a transformation" that is, from the number of growth-oriented to quality and economic returns. Unswervingly implement the "chassis + engine" and "industrial management + equity" development strategy. Namely, malt production, sales for the chassis, to wine production, sales for the engine to produce pharmaceutical preparations, supplemented with industry-based business, operating for the protection of capital to develop the wine industry, targeting the country, "top three" wine industry to build the company's main industry. Become the country's leading industrial management, specialized production, large-scale development, integrated management of modern enterprises.