Ideal corporate culture: is the enterprise value of the pursuit of the perfect unity of staff, is Ideal for the survival and development of the soul.

Ideal cultural values: based on innovation as the guide to strategic innovation as the basis for the protection of organizational innovation, technology innovation means to market innovation as the goal, along with the Ideal from the past to the present, from large to strong.

corporate mission: beautify the city, a beautiful living

corporate philosophy: professional first, service eternal

strategic objectives : to build a strong domestic brand paint

brand personality: paint decoration expert

brand slogan: choose the right paint, with good paint

Service creed: go all out for the interests of its clients

good service standard of five brands: good products, good management, equipment, good service, < FONT style = "FONT-SIZE: 14px"> technology is good

standards of customer satisfaction of the three heart: worry, rest assured, the Heart