enterprise is a tree, culture is the root. refers to the members of the enterprise corporate culture awareness of shared values, beliefs, and behavior patterns of the sum, company culture, enterprise features, the sum of the spirit of enterprise, belonging to the Organization of the soft decent, was described as " terms not recorded in the system's code of conduct, " its influence on any system, plans cannot.
enterprises industry culture
Enterprise tenet: creating value for the customer corporate interests create wealth for employees create prosperity for the society
enterprise spirit: hard work innovation honest practical work
business philosophy: standardized management abide by honesty Excellence creative
enterprise objectives: trees make Daihatsu brand
enterprise philosophy: people of wealth Choi ju ren taken way fun
business ethics: outside credit image finishing professional loyalty in
enterprises style: no fads does not engage in the form go their own way the dream
Daihatsu plans:
1 , objectives: through marketing, innovation management, resource integration, Daihatsu manufactured brand and build customer loyalty marketing network, return on profit management potential, innovation, customer loyalty, synchronized upgrade.
2 , principles: information management, network services, and development of brands, globalization of cooperation, capital market.
3 , measures:" three things ", that is, combined with all forces that can be United, using all available resources, mobilize all positive factors.