n inheritance and genes in the development of the enterprise culture is enterprise.
n global competition, enterprises not only in terms of technology, products, markets, Capital of competing, more to form competitive human advantages, Continued through the absorption and integration, system upgrade and modification of the Organization, to the right should become more complex and changing competitive environment and continued development. bright General advocates of inclusive and open Corporate culture emphasizes teamwork and innovation.
n culture: hard innovation integrity communication
n bright General brand culture features
n Shine: quality, technology, fashion
n General: abundant knowledge, continuous learning, innovation, discovery, analysis and settlement of comprehensive ability, strong and pioneering spirit.
