first, group information   
      xiangyu industry group co., Ltd. was founded in 1986, is a private enterprise registered in SAIC. the registered capital of 100 million Yuan, with assets of $ 1.83 billion, employs more than 3,000 people, industries involving medicine, real estate, financial and investment areas. group linyi pharmaceutical group co., Ltd., Shandong Xiang Yu health pharmaceutical co., Ltd., Shandong Xiang Yu real estate development co., Ltd. shares, holding companies, such as more than 30 companies.2010 years, the Group achieved sales of $ 3.12 billion, paid taxes $ 60.86 million. 
Second, Development   
      the Group's development, major has gone through several stages:   
      the first stage, 1986-1990, for the initial stage, in daily use as a point of that " One take on credit and three liaison "mode of operation, expanding the scope, gradually cultivate the seizing the opportunity, to adapt to market business philosophy.  
      the second phase, 1990-1996, with waterproof material production and marketing of the core, Xiang Yu has set up a company, asphalt, waterproofing materials building materials companies and other enterprises, incorporated in 1996 in Shandong Xiang Yu group co., Ltd.. this phase is a group of simple circulation industry an important period of transition to industrial enterprises, completed the Group of primitive accumulation of capital, has laid a solid foundation for the third phase.

stage III, 1996 -2010  year for combined phase, that is, from traditional to modern circulation flows, stages of traditional industries to modern industrial restructuring through capital operation, merger, has been expanding, forming a medicine, equity investment of real estate, automotive, finance and industry.  
      beginning in 2011, the group entered the fourth phase of rapid development, in accordance with strictly limited diversification and professional management of ideas, through industrial restructuring, resource integration and external cooperation, established the pharmaceutical industry as a leader, real estate development and financial investments as two wings of enterprise development strategies. on the stage of development, from phase adjust, consolidation phase to consolidate and improve; on the approach to development, from expansion to quality and efficiency, shift from extension development to the intension type development; on the brand construction, services and product brands led the corporate brand image enhancement, to build up core competitive ability of the group. 
three, industry layout  
(a) pharmaceutical sector   
      has 2 production plants, 2 research and Development Center, 10 commercial companies, 400 ren Tang pharmacies, over more than 30 offices throughout the country. businesses related to industrial, commercial, retail chains, logistics and so on. was ranked 167 key enterprises in Shandong province, is one of the provincial 20 key retailers, is the provincial government is determined to be a large circulation enterprises.  
pharmaceutical industry: Shandong Xiang Yu health pharmaceuticals and Shandong provinces ren Tang pharmacy 2 production plants, producing all kinds of Chinese and Western medicine and Chinese traditional medicine cut crude drug nearly thousand kinds. xiangyu health pharmaceuticals and ren Tang pharmacy are provincial-level high-tech enterprises. 6 varieties from leading products declared national invention patents, 3 varieties more than three new drugs for the State, 1 was listed as national-level protection of varieties of traditional Chinese medicine.   
      pharmaceutical business: has 10 commercial companies, there is a procurement Center, sales center and distribution center, operating more than  13000 all kinds of pharmaceutical products. sales network covering South Shandong province, service RADIUS for radiation-Huai-Hai economic zone.  
      retail chain: has 400 ren Tang pharmacy, three nine network all over the linyi County, covers every town. direct store the number as Shandong province first, second place in the sales column in Shandong province. ren he Tang as a regional well-known brand, and was awarded the service industry in Shandong province famous brand. "ren he Tang" is a famous brand of Shandong province.   
      delivery: xiangyu medicine Logistics Center is a provincial key projects. planning 400 acres, a total investment of 300 million Yuan, designed warehouse space of 35,000 square meters, the storage capacity of 500,000 TEUs, annual distribution capacity of 10 billion yuan. Center inventory 450,000, dynamic libraries every day 30,000 pieces, handling all types of bills of 50,000 copies.  
(b) the real estate sector   
      Shandong Xiang Yu real estate development co., Ltd. is wholly-owned subsidiary of xiangyu Group  , is a real estate development and management, property management of professional development enterprise.undefined based in linyi xiangyu real estate will in the future, face the nation, involved in the development of a higher level of competition, to build the most influential of xiangyu real estate brand.