1, Most of the sun on earth is the fundamental source of energy, the sun symbol above the pattern, structure and bottom mesh materials, micro-lattice structure similar to the overall logo symbolizes the company's industry for the new energy and new materials industries;

2, mark large and small basic framework is the word, a symbol of when the rise of "people-oriented" spirit. By the "people" component of the framework holding the rising sun, symbol of the company that a group of people common cause;

3, sign appears to the overall appearance and powerful, methodical; she was deemed a flight up the aircraft, with movement.

4, blue symbolizes the high-tech enterprises; orange-red symbol of the company's passion and vitality.

5, logos and company names "when the rise of" echoes: when the rise of the meaning of the two, one should be rising, is rising; two contemporary Bi Sheng. The company's board structure with movable type logo version similar to Mr. Bi Sheng invented movable type is the ancient mud based information dissemination; soil is a natural material, the company's technology to today's information industry products to provide new materials. A rising sun with the English name easpring (east spring) correspond.