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Company Culture |
| interpretation of "Petroleum economy Chai, provide the impetus for your success " | | Petroleum diesel economy : "Petroleum" is the China National Petroleum Corporation (CNPC) for short. "Petroleum diesel economy" includes diesel plant and Jinan Jinan Diesel Engine Co., Ltd.. Petroleum diesel is not only the economy the only group under the internal combustion engine development, and manufacturing companies, is also the only Chinese internal combustion engine into the oil drilling industry in the field of business. provide the impetus for your success: "you", covering customers, employees, shareholders, dealers, suppliers and all other relevant stakeholders. "power", there are two meanings. First Petroleum diesel is committed to the global economy to provide high-quality power equipment products, as well as leading various standing, emergency power generation equipment with a professional. second is the development of the CPC Jinan Diesel will be the cause of all stakeholders in the driving force. Petroleum diesel economy with all stakeholders to achieve win-win situation as the goal, under the concept of common values, common challenges welcome the opportunity to share the fruits of development together toward success. | | corporate mission: | in non-road use in the field of high-power internal combustion engines to provide excellent power equipment with value-added services to best meet the customer's development needs | | corporate philosophy: | development from innovation, starting in the cause of harmony, the user based on good faith | | Enterprise style: | strict, detailed, fast, real | | Entrepreneurship: | < P align = left> pragmatic, innovation and development | | core values: | "three respected" - customers, employees, stakeholders | | talent: | people-oriented, expertise and resources, harmonious development | | R & D concept: | from innovation continue to lead the market beyond the future | | quality: | quality is the life, to maintain by every employee | | security concept: | love life is the subject of safety, concern for the environment is society's responsibility | | marketing concept: | the user first, honesty first | | service concept: | customer satisfaction is the pursuit of economic Chai Yongheng | | Vision: | in non-road use in the field of high-power internal combustion engines, to build China's first brand to establish a leading position among the international advanced level. | | corporate identity | | | | logo color is red and yellow, to take a Chinese national flag colors and reflected the basic oil and natural gas industry characteristics. Identifies the whole round, meaning the internationalization of China's oil strategy. Decile petals graphic, symbol of China's main oil collection business. Red square highlights the corner of the basement, not only a strong base of China's oil and breeds cohesion and China Petroleum and unlimited creativity. Flower-like appearance reflects China's oil to create harmonious energy and environmental social responsibility. Identifies a central sun rise, shine, symbol of China's oil boom, for the future. | | |
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