Philosophy: Fiyta corporate philosophy

's mission: focus on the watch industry, to help customers achieve high quality of life, provide a stage for employees to create shareholder returns.

Vision: create an international brand, a global enterprise.

values:

1. Customer-oriented: everything from the customer's needs, customer relationships throughout the enterprise and beyond, to establish close relationships with customers, customer satisfaction is the fundamental criterion for the evaluation of the work.

2. Honesty: Honesty is the brand image and corporate image of the fundamental integrity of the company to establish and consolidate the internal atmosphere, each employee must abide by standards of integrity, honesty, integrity, attitude and re-promise and trustworthy manner towards customers, employees, co- person.

3. Cooperation: cooperation should be run through the inside and outside the enterprise, cooperation is the establishment of a community of interests, the pursuit of win-win situation. Cooperation is the work of each employee active attitude and work ethic; team is the result of cooperation, respect and trust is the prerequisite for cooperation, collaboration aims to better meet customer needs.

4. Learning and innovation: innovation means everything has been questioned, means going beyond the pursuit and try. Innovation is based on the establishment of a learning organization, the staff's willingness to learn and improve learning ability, learning organization is based on the information sharing the results of teamwork; innovation exists in the thinking, ideas, services, products, technology and management all the links; each employee should be based on individual learning and innovation as a necessary duty; innovation means test as soon as possible, to allow innovation to be successful it must fail.

5. Speed: leading is based on fast. Fast action is a part of thinking; speed means increased efficiency for each job, which means to avoid delays; speed is the company respond to market as quickly as possible, to meet customer demand and competition to win a necessary requirement.